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Joseph Lozano - I'm New Here

  • Gross McCleaf Gallery 127 South 16th Street Philadelphia, PA, 19102 United States (map)
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“This body of work is about perception - how we see the world accompanied by the screens on our walls, on our desks and in our pockets. It is about the cascade of images and information we are inundated with. Trying to make sense of the cultural detritus that this archive presents to us, using strategies of negation through collage.” – Joseph Lozano

Joseph Lozano has taken in the aesthetics of our current culture, broken them into pieces, and put them back together in a different order, creating a feeling of disorienting familiarity. Like a scent from the past that you cannot put your finger on, the pieces of the paintings create a nostalgia for past and present pop-culture imagery. Often, they flip the tropes that we are accustomed to seeing on TV, movies and the internet through deconstruction and juxtaposition. 

In the same way that many painters use methods learned from old masters, Lozano has taken tips from such places as 1980s sit-coms, internet memes, and recognizable brand names. Realism peeks through in the fragments of these works, however his use of high-intensity color and repetitive imagery pushes his work into a realm of fantasy.

Lozano is asking the viewer to step back from their smartphones and arrive anew in this age of florescent and distracted media; to consider the disjointed ways in which we are inundated with frenetic images from all sides, and how to slow down and think about what we are viewing and how it is affecting us.

Earlier Event: December 7
Nathan Willever - From The Source
Later Event: December 7
Enchanted Woodlands